Progenex, a popular protein and apparel company that has partnered with the CrossFit Games and sponsored CrossFit athletes for many years. Most people recognize the logo and have heard some of their favorite athletes speak highly of how well Progenex’s recovery powder and bars are to their training.
Progenex is offered online and ordered in bulk by many boxes around the nation retailing at $59-$69 per bag containing 30 servings. The company was founded in 2009 with the claim that their protein was superior due to its elevated growth factors and 20% more BCAAs. Progenex states on their website, “More Muscle is one of the most advanced and unique proteins on the market today. It is specifically formulated for fast and maximum uptake.
The protein in More Muscle is proprietary and unique to PROGENEX. It is manufactured in a two-stage process. According to PROGENEX: "The first stage isolates growth factors that can be found in early-stage cows’ milk, extracting and concentrating them using a unique proprietary process. The second stage micro-filters and ultra-filters the cold-processed whey to a high quality whey protein isolate. Where most companies’ proteins end, ours is just beginning. Most companies only concentrate their protein to a lower-grade concentrate; we isolate ours, and we keep going. Our whey isolate is then enzymatically hydrolyzed. This hydrolization process breaks the isolated proteins down into peptides, including di- and tri-peptides, which are more rapidly digested and absorbed. Before we get to a finished product, the previously isolated growth factors are reintroduced into our protein.”
Sounds great, right? Who wouldn’t want to pay top dollar for the most advanced protein on the market, while gaining lots of muscle. One month’s supply would get you closer to looking like a games athlete. Well, as of the most recent CrossFit Invitational, Progenex has been pulled. The claim of having elevated growth factors and 20% more BCAAs is false. The original patent was changed in 2010 to a Glanbia version. Progenex never changed any of their advertising upon switching to the Glanbia version, putting them under false advertisement to all consumers of their products. Upon testing of the protein, Progenex is along the same lines as Optimum Nutrition. However, Optimum Nutrition is far less expensive and owns multiple patents on their protein, unlike Progenex.
Progenex is currently under a class action lawsuit for Consumer Fraud and Deceptive Business Practices. Full articles on the lawsuit can be found at http://progenexexposed.com/. Basically, PROGENEX doesn't perform or offer nearly the amount of benefits they've claimed in the past.
The moral of the story is; always do your research on protein. Buy clean products where the labels are easily read and understood by the common person. If protein powders get confusing and your unsure of what to do, opt for real food instead. At The Health Factory we endorse a few clear choices on protein powders we like to put in our body:
Paleo Protein designed by our very own Dr. Charles Barrett Deubert
Earth Fed Muscle
Anyone employed at The Health Factory would love to inform you about why we love these products and what each can do for the body.